HOW WE GENERATE A STEADY STREAM OF CUSTOMERS TO YOUR BUSINESS
We partner with companies large and small to do this one thing and do it brilliantly!
We're just getting started where typical marketing agencies hand off to the client. We build a marketing machine for you that doesn’t just deliver impressions, clicks, and leads. We close the loop so your leads turn into actual sales. Lots of them.

How do we do it?

With our Digital Marketing Machine™. Actually, that’s just a fancy name for a killer strategy we deploy to crank up your sales. 
Targeting
To start, we do our homework to identify your most likely customer. 

Why waste money blanketing a city, burning up your ad budget and seeing nothing for it?

With pinpoint precision we identify your hottest prospects and only they will see your ads.

We set targets based on specific interests, or a cherry-picked range of demographic information, or precise geographic coordinates.

Imagine the potential for your business?

Case Study: Plastic Surgeon. Targeted only people sitting in the waiting rooms of over 100 competitors, all surfing on their phones as they wait. What do they see? Our client’s ads:

“Uncertain? Get a 2nd opinion from the top-rated plastic surgeon. 

Call 800-555-1234 for a free consultation."

Sales shot up 50%. With demand up, they raised prices by 10%, which went straight to the bottom line.

Social Media Marketing
Do we take over and manage your social media accounts? No.

You continue to post photos and stories, reply to comments, answer questions and offer helpful advice.

But isn’t that what brings in traffic? No.

Day-to-day posting is a good thing to do for branding and public relations, but these organic posts only reach maybe 1-2 percent of your fans. That’s it.

What we do is altogether different.

We ride the rails of social media to put your ads in front of well-defined, precisely targeted prospects.

We drop you in the center of the online dialog where your buyers live, work and play – where they look for what to do and what to buy. We convert your best customers into brand champions that sing your praises and endorse your good name.

The posts we create are engagement-generating winners designed to drive qualified traffic to your door.

Do these posts show up on your Facebook page? Unlikely.

People rarely visit your page. More importantly, our posts show up on your prospect’s Facebook timeline and Instagram feed, precisely where they hang out.

It’s highly efficient, highly targeted and extremely cost-effective since only the people most likely to buy will see these targeted posts.

Case Study:  Weight-Loss Clinics. The client sells an $1,800 weight loss program. Innovationbeast produces qualified leads at a cost of $25.45 per lead, while all their previous marketing efforts averaged $297.98 per lead – a 91.5% reduction in lead acquisition costs.

Digital Display Advertising
The average person spends over 9 hours on personal media every day (cell phone, computer, tablet, etc.).

But, only 30% of that time is spent on social media.

Incredibly, social media is where most marketers concentrate their efforts, missing out on much bigger opportunities!

Where are your customers during the other 70% of their time online?

The Internet!

Browsing all their favorite websites like ESPN, Amazon, TMZ, CNN, FOX, People, Weather.com, History.com, WebMD, or any of the 600,000 Apps like Pandora, YouTube, and so on.

We put your ads on Social Media (30%) and the Internet (70%), which means wherever your prospect goes, your ads will be there!

When your prospects are ready to buy, regardless of whether they’re on Facebook or Weather.com, your business is only a click away. Your ad is there when the impulse to buy hits them!
Retargeting
Did you know that only about 4% of the people who visit your website will actually contact you? That’s a bleak but very real fact.

That means 96% of your prospects left abruptly with no way to reach them ever again, despite the fact they were interested!

Why is this?

Well, on average we’re bombarded with 10,000 advertising messages per day.

With so much information, so many choices, so many deals and offers in their face day and night, people are taking much longer to make buying decisions. The average now is 22 days.

It used to be that a prospect needed 5-7 touches before they bought from you. It now takes more than 30 touches.

This means there are fewer impulse-buyers and you need a steady ongoing ad strategy, not just an ad here and there in order to close a deal.

You need an ad strategy that tells your story and touches your prospect daily during those 9+ hours per day online wherever they go over a longer period of time, up to 90 days!

Remember we said how only 4% of your website visitors contact you? And, how 96% simply move on without a trace? Well, what can you do? What’s the solution?

Retargeting. It reaches 100% of all your visitors.

But, not just any ol' retargeting.

I’ll explain.

For example, you know how when you look at a pair of shoes on Amazon, that pair of shoes follow you around wherever you go on social media and when you’re surfing the web?

They remind you over and over again they’re there waiting for you. The big players crush it every day using this technique.

Well, we go beyond that, which is where you come out like a Rock Star.

Have you heard of banner blindness? That’s where your brain tunes something out that it has already seen and figured out. You literally don’t even see it after a while.

We get around banner blindness by using our proprietary 10X Retargeting System.

To avoid banner blindness and keep your prospect’s interest, we change your ads out every few days.

Over the course of 30, 60, up to 90 days, your prospects will be touched over 30 times, not with the same ad, but instead, 10 different ads.

Each ad tells a different story about your brand and provides an exciting new reason to click and do business with you.

No banner blindness – instead, a series of relationship-building ads, click-inducing offers and 5-Star customer endorsements.

All the ads work together to keep you in front of your prospects and bring them back to your door at precisely the moment they’re ready to buy.
Converting Traffic To Sales
Once a lead arrives (they call you, send an email, fill in a form, etc.), what do you do with them? 

Case Study: Medical Center. Process improvement using TrackerBeast and our Process Optimization process.

Patients call to inquire and sign up for a free consultation. Previously, their average lead conversion rate was 10%. 90 days later, lead conversions were averaging over 65%. This is a 650% increase from the same advertising budget as before.

Process Improvement
Our Digital Marketing Machine™ includes the unlimited use of our powerful TrackerBeast™ software.

TrackerBeast lets you see and hear exactly what goes on in your sales process and how you can 10X your sales outcomes.
“What you can’t measure, you can’t improve” 
– W. Edwards Deming
Using TrackerBeast’s call tracking feature, scripting is developed, honed and continuously improved so every lead is directed along the most appropriate path to increasingly close more business. 
Sales Funnel Landing Page
Most company’s websites are an online brochure. Companies load them with everything they can think of with the best intentions, yet no one reads them.

Most websites pull in no measurable business and alarmingly they waste hot leads. In today’s world that just won’t do.

You need to get to the point, tell your story, set an enticing call-to-action and test results.

Your page needs to be an integral part of your sales machine.

A good sales page is so important, we’ll design and build a sales-optimized landing page for you if you need it.

A good sales page captivates your prospect with your solution, engages them, and induces them to act: call you, fill in a form, set an appointment, go to your store, download something – whatever your call-to-action is.
ActionAudits™
We won’t take you on as a client unless you commit to helping us help you.

As one client of ours, a $1,000-per-hour attorney put it, “I hate these 15-minute calls but I wouldn’t miss ‘em for the world. Immense value for our team!”

These ActionAudit sessions pair one of our senior account executives with you and your management team for an online 15-minute weekly meeting.

These are executive level reviews of the past week and a strategic check to set the action plan for the week ahead. Invaluable.
How To Get Started
  • This is for you if you have an existing business and you’re actively marketing and selling your goods or services.
  • ​This is for you if you’re willing to invest in growing your business with advertising. 
  • ​This is for you if your digital marketing is non-existent or generating less than spectacular results.
In fact, if your digital marketing isn’t producing a spectacular return on your investment – You Absolutely Need This!
What does it cost?

Our fee structure is incredibly simple and transparent.

We charge a fixed monthly fee. No contract, just a month-to-month commitment.

Our fee remains the same even as your success skyrockets and you decide to scale and invest more in advertising to grow your business.

You pay your advertising costs directly to 3rd party vendors such as social media and the display ad brokers.

BUT… don’t pay us anything now.

You have to be 100% sure that this is what you want and need right now.

How will you know?

We need to talk. Let’s get to know each other. You can ask us anything and we’ll ask you some things too.

There has to be a good fit between us. If not, that’s okay. If we both get excited that this is a good partnership, we’ll both be happy with the process and the results that follow.

The next step is to fill in your information below and we’ll set a date and time to talk as soon as possible.

Sincerely,
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